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Did you know that 80% of senior marketers in Southeast Asia expect Superapp Advertising to be on the rise in 2022? Or that 61% who have never advertised on superapps plan to do so in the near future?
With more consumers increasingly favouring one app for all their daily necessities, Superapp Advertising and its first-party data targeting capabilities present immense opportunities for brands that want to market more effectively.
But how exactly does Superapp Advertising differ from traditional media? Can one build a brand through a superapp campaign? In this handy guide, you’ll find answers to these burning questions and more, including:
✅ The superapp scene in Southeast Asia
✅ Superapp Advertising vs Other Media
✅ Superapp Advertising myths, debunked
✅ 6 Superapp Advertising trailblazers across SEA
So get a headstart on the next big wave in advertising today. Fill up the form to receive your FREE copy of the report now (you will receive an email with the PDF link).